Gambling Promo Punch Book Game

1940 Richfield Gasoline

Gold Prize Seal ~ 2 Quarts of Oil to $20.00 Cash

This Unused hardboard cover, 3 ½ inch by 6 inch booklet contains 12 pages. The cover has a large gold seal securely riveted to it with 6 brass rivets. Under the gold seal is a prize amount. There are 14 different prizes ranging from 2 quarts of Richfield Oil to $20.00 in cash. There are 6 cash prizes, the rest are Richfield gas, oil, or services. It’s called their Appreciation Sales Plan. Here is a shot of the payout page.

See Photos Below

The way it works is this; There are 7 pages, each with spaces for 30 savings stamps, one is issued for every 10¢ in purchases made. Sort of like the old Green stamps, or Gold Bell stamps, etc. When the book is filled (representing $21.00 in Richfield Gasoline or Oils purchases) You take it back to the dealer. Together, you rip off the riveted gold seal from the front, and under it is printed the particular prize you will receive. It displays boldly, No Blanks. This is an old gamblers term for the fact that you are guaranteed a prize from the list. None will say “sorry ~ try again”. You will get a prize from the list. Here is a shot of the back.

See Photo of Front Below

The booklet is in Perfect Unused Condition. The gold seal is firmly riveted in place. No rips, no tears, no writing. It came right out of a factory taped shut box of unused booklets made by the leader of punchboard manufacturers, Liberty Sales Systems, from Chicago. Several pages are devoted to selling Richfield Hi-Octane Gasoline. It also advertises Liberty Oil Company from Pottsville, Penna. with their Statue of Liberty Logo.


Here is the Front with the "Gold Seal"


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