1940's Soda Fountain Sign

Ice Cream ~ Half & Half Sundae

This sign is printed on semi-gloss paper. It is 15 inches wide and 6 ½ inches tall. It advertises a Half 'n' Half Sundae ~ A Taste Thrill You Will Enjoy ~ With Lots of Energy Too. It has a nice photo of a tall glass Sundae Dish with old fashioned, Strawberry sundae. It was put out by the Ice Cream Merchandising Institute. A group of Ice Cream distributors that help small Ma and Pa Soda Fountains and Drive-Ins compete with the big guys with reduced Dairy content products to preserve milk for the war (WWII) efforts.

Half & Half was invented for this frozen dairy desert product line. Distinctive example of war time Soda Fountain and Drive-In history, at the roots of America. Colorful graphics. No Rips, No folds, No nips, Perfect Condition. Nice framable. Rare Bird. We pack it securely and mail it to you First Class U.S. Postal.

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